DELHI, India, March 13, 2018 /PRNewswire/ -- Earth Day Network India (EDN India), a part of the Earth Day Network Worldwide, headquartered in Washington D.C., USA, is honored to announce internationally renowned Grammy® Award Winner & Conservationist Ricky Kej as its Ambassador. An ardent environmentalist and India's youngest Grammy® winner, Ricky Kej has come onboard EDN India to support and be a musical voice in educating and mobilizing civil society to promote a healthy and sustainable environment.
Karuna Singh, Regional Director South Asia, Earth Day Network said, "Earth is hurtling toward the tipping point as regards global warming and the resultant climate change, and there is an urgency to stymie that quickly. Prominent and strong voices like Ricky Kej is the need of the hour. Being a much-loved idol with a large following, he is in a position to connect quickly with thousands and thus help bring about in a short time, an awakening in them of the need to do something for the environment."
Ricky Kej, on becoming the Ambassador of Earth Day Network India, said, "It is my absolute honor to be chosen as the Ambassador of such a reputed and accomplished environmentally conscious organization. The work that EDN has done over the past 5 decades is commendable. I am so enthused to combine our energies in our areas of expertise to ensure a planet that is greener, cleaner and less polluted not just for humans but for all species."
"Artists have the power to change public perceptions… Music does what speeches, lectures, demonstrations fail to accomplish…Music resonates deep into the consciousness of people. Being the Ambassador of EDN India will give me a platform to musically communicate the message of Environmental Consciousness to more people," added Ricky Kej.
Grammy® Award Winner and US Billboard #1 artist Ricky Kej is an internationally renowned Indian Music Composer, Conservationist and Professor.
Ricky Kej composed and produced his latest album 'SHANTI SAMSARA', which was launched by Indian Prime Minister Narendra Modi and French President Francois Hollande in the presence of World Leaders at the United Nations COP21 Climate Change Conference in Paris. For Shanti Samsara, Ricky collaborated with over 500 musicians from over 40 countries coming together for Environmental Consciousness. He performed music from the album twice at the United Nations General Assembly and other prestigious venues worldwide.
Ricky was recently awarded the UN "Global Humanitarian Artist" and is a professor at the Indian Institute of Science's prestigious National Institute of Advanced Studies.
Earth Day Network grew out of the first Earth Day and launched a permanent India Program in 2010. Projects in India Focus On: Green Cities, Clean and Green Energy, Women and the Green Economy (WAGE®), Earth Day, Environment Stewardship among Youth, Increasing the Green Cover, Go Organic. The global theme for Earth Day 2018 is 'End Plastic Pollution'. Learn more at https://www.earthday.org/about/earth-day-india/
CONTACT: Karuna A. Singh, Regional Director South Asia; Country Director, Earth Day Network India